Our sustainability
active and responsible
Sustainability is firmly anchored in our corporate culture. Each individual contributes to this with commitment and individuality. For us, sustainability means acting with foresight and taking responsibility for future generations. In research and development, we work in networks on projects for resource conservation and sustainable production.
Climate change is one of the greatest global challenges we face. That is why we have been implementing targeted measures to reduce our CO₂ emissions for many years. These include the use of green electricity, heat recovery and photovoltaics, as well as the use of recycled materials and the promotion of the circular economy. Our goal is to continuously reduce our CO₂ emissions.
Our Certifications
for your safety
You can rely on us with a clear conscience: we put everything to the test. As part of annual audits, independent certification organisations scrutinise all company processes: from the purchase of raw materials to production, the ecology of the entire company, energy consumption, packaging materials, product formulations and biodegradability.
You can recognise our ecologically certified quality by the eco-labels on our products.
ECOGARANTIE and ECOCERT
annual audits according to strict criteria
Both certifications guarantee the highest ecological quality for washing and cleaning products. Since 2003, we have had our products tested by these two independent certification bodies. They guarantee:
- natural, plant-based (from certified organic cultivation where available) and mineral raw materials
- no synthetic fragrances, colourings or preservatives
- no microplastics
- no nanotechnology
- no genetic engineering
- no animal testing
- good biodegradability
![[Translate to Englisch:] Green Brand Siegel 2025-2026 für Klar EcoSensitive](/fileadmin/_processed_/a/4/csm_Klar_GB-G-A_25_26_58d397dfa4.jpg)
GREEN BRANDS
bi-annual audits to improve sustainability
Awarded GREEN BRAND status since 2013. This seal is only awarded to ecologically sustainable brands that are committed to climate protection, sustainability and ecological responsibility in a convincing and consistent manner.
learn more: green-brands.org
The additional seals for the Klar EcoSensitive brand are marked with an identification number. The respective annual evaluations of the certification of the brands can be viewed by entering the test number pn the page www.gb-id.org* This ensures greater transparency and increased credibility.
*The number must be entered without spaces: 2025020103.
![[Translate to Englisch:] DIN ISO 14001 Siegel](/fileadmin/_processed_/4/f/csm_ISO_14001_AW_2a617b7076.png)
EMAS III, DIN ISO 14001, DIN ISO 9001
quality management
EMAS III is the most demanding system for sustainable environmental management worldwide. As an EMAS-certified company, we continuously improve our environmental performance with the help of a standardised management system.
DIN ISO 14001 specifies requirements for the AlmaWin environmental management system. This means we are committed to complying with and optimising environmental guidelines and targets.
Our process-oriented quality management system is certified according to DIN ISO 9001. This enables us to further develop processes at all levels.
That's what we do
WATER Protection
Our products are free from microplastics, phosphates, synthetic fragrances, colours and preservatives that pollute our waters. Our products are particularly biodegradable.
Recycable PACKAGING
We use recycled or recyclable materials, FSC-certified cardboard and alternative packaging for our products. For our labels, we use bio-based, recyclable materials, mineral oil-free printing inks and vegan adhesives. At Klar, we make sure that no fragrance-contaminated plastic is used in our plastic packaging.
Material saving CONCENTRATES
Many of our products are concentrates. This means you only need a small amount for each application. This saves packaging material and energy and reduces CO2 emissions and your costs.
energy-saving PRODUCTION
Most of our energy requirements are covered by 100% green electricity from renewable energies and our photovoltaic system. Our building is heated and cooled in a climate-friendly manner using a heat pump. Innovative technology for heat recovery from production, continuous LED lighting and green roofs help to save energy and reduce CO2 emissions.
ENVIRONMENTAL CERTIFICATIONS
As a DIN ISO 14001 and EMAS III certified company, we are audited annually on the implementation of our environmental goals. With our environmental guidelines, we commit ourselves to treating the environment and our fellow human beings with care. The GREEN BRANDS certification confirms this every two years.
ENVIRONMENT AND CIRCULAR ECONOMY
Through our involvement with CleanHub, we support global plastic waste collection projects to prevent more plastic from entering the environment and the oceans.
Our cooperation with PREZERO promotes the circular economy of raw materials. Plastic waste is recycled as a valuable raw material. PREZERO not only collects plastic waste, but also produces high-quality recyclate, which we use again for our product bottles.
CleanHub
clean coasts and seas
Through our commitment, we support Clean Hub projects. Plastic waste is collected worldwide and sent for recycling. This promotes environmental awareness, encourages responsibility and creates jobs.
German Sustainability Award 2026
Recognition for our diverse commitment!
Everything we do is guided by sustainability, for a better future and an intact environment. We have been working continuously towards this goal for over 30 years. We are proud to have received the German Sustainability Award.
![[Translate to Englisch:] Sortieranlage bei PreZero](/fileadmin/_processed_/7/f/csm_almawin_besuch_bei_prezero_sortieranlage_202409_f44434e9c1.jpeg)
PreZero
Circular economy that makes sense.
Through our cooperation with PreZero, we are promoting a genuine circular economy. Plastic waste is a valuable resource. In PreZero, we have a competent partner for high-quality recyclates at our side.